21 Jul 2016

It’s a Silver

K2 and University of Rochester Medical Center are excited to announce we've received a Silver 2016 Summit Creative Award for the branding design of the Toast To Your Health 2015 event invitation. The award was given by the Summit International Awards (SIA) organization who administers "advertising and marketing award competitions…with the goal of raising the awareness for the companies and individuals who have the creative and marketing talent to go beyond the ordinary. ” K2

3 May 2016

Marketing for Community Service

Jordan Health has been a force in community-focused healthcare for almost 100 years. Located in neighborhoods where healthcare needs are most pressing, Jordan Health serves Rochester's underserved and uninsured residents, meeting their need for comprehensive health services. Jordan Health engaged K2 Communications to help them reach out to community members living with Hepatitis C, including those unaware of their condition, to communicate risk factors and the local availability of treatment. K2 created a campaign that utilized simple,

13 Dec 2013

AMA – American Marketing Association Advertising Campaign

Situation For over sixty years, the Rochester Chapter of the American 
Marketing Association has been the only local professional 
organization run by marketers for marketers. As many of you know, this longevity can be both good and bad for a company’s brand. 
For RAMA, the ‘good’ included recognition and respect throughout the marketing community, both locally and nationwide. Challenge • Re-energize the organization and its marketing materials • Increase event attendance • Build social media